Ettix guides · Website migration

How to verify website migration redirects

Test every important old URL against its planned destination before you sign off the migration.

Check 25 URLs free Download the CSV template

1. Build your redirect map

Put a full old URL in source_url and its full planned destination in expected_url. Include product pages, landing pages and other URLs with backlinks or steady traffic.

2. Trace the live redirects

A 301 confirms a permanent redirect. Compare the final address with the planned one and check that it serves the intended page. An old product link can redirect to the homepage and still return 200.

3. Fix exceptions and rerun the checks

Prioritize wrong destinations, loops and failed pages. Shorten chains where possible. After the fixes go live, repeat the checks and save a dated report with the migration handoff.

See Google Search Central’s site move guide.

Check your product feed too

If you are switching the Shopping feed during the move, compare the old and proposed product IDs before you publish.